Preppy Guy and Beach Bum
I don’t know if you have ever heard of Adam Chandler or Jordan Schultz but they are a couple of great guys. Now I have to admit that I thought they were related, that look almost alike. But they arn’t, they are just two guys who met at a live event and partnered up. Now don’t let Jordan’s Hobo Bob look fool you, this guy is smart as a whip. And don’t let Adam
Today they are hosting their own live events for the industry and making tons of money.
Adam and Jordan began by discussing the power of having a partner to build you businesses together. They discussed how the mastermind allows you have someone to talk to. This person could be going through the same issues that you. Or better yet they might have already found a way to solve a particular problem that you are going through.
Adam talked about how video marketing is his marketing method of choice. His video marketing when he first got started was building 15 to 20 leads a day. He also added that today he is using a lot of YouTube PPC in order to get leads. Adam also stated that when building videos eventually your going to run into the roadblock of running out of things to talk about. This is when your mastermind partner come in handy.
Jordan stated that if he had to start over again today he would be using more Facebook marketing. He stated that generating leads from there directly to his landing pages is his current method of choice. He emphasized that whatever marketing method that your using, you should write about what you learn on your site.
Adam admitted that he was changing his strategy all the time and it really slowed down his marketing. Staying consistent with your marketing method of choice is whats important. If your going to use video to market and create content, then stick with it. Don’t do it for a short period of time and then go on to something else. Its this lack of consistency that is what is keeping many people from being successful.
Three Things You Need To Do
1) Consistency – Don’t let the overwhelm take you out of the game. Pick one or two marketing strategies and then stick with it. Over time and it will pay off.
2) Mastermind – Find a partner to work with now. This is the single most important thing that a lot of successful people have done to make tons of money online. Having a mastermind partner builds a great friendships. He or she is someone who you can relate to in your business realm. Also, lets say you both want to hold a weekly webinar or radio show. If one of you is busy, then the other can continue without you. This allows you both to get some time off, while still building relationships with the people following you.
3) Create Your Own Product – Branding yourself through a product is the best way to build authority. Start creating a product as soon as possible.
Adam recommends that you stop focusing on yourself and start focusing on other people. When you do this your business will take off. They also discussed how you can use live events to get your questions answered on video. For example, if you had a video marketing question, ask Adam and record his answer on video and there you go, free content.
This was a short presentation with some valuable tips.
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