Is Google+ Even Worth Checking Out?
There are many people in the internet network marketing world that are against the implementation of Google+ but it has to be said that the search engine company has really hit a home run with some of the features in its new social media network.
The problem for Google+, and maybe it more a problem for the marketers, is that network marketers are thinking that somehow Google+ was intended to replace Facebook. And the fact of the matter is the folks over at Google+ know that there is no way that is going to happen.
So they are challenged to come up with new and exciting features to add to there ever growing collection of options in order to not compete with Facebook. But rather to offer things that perhaps you can’t find on Facebook.
Google+ Launches Three New Cool-Guy Tools
The first new addition to the social networking site is the ability to see what everyone is talking about. Google calls it their “What’s Hot” function and if you are a Twitter user its pretty much the same thing but it a better tracker. Also, if you remember when Google was indexing Tweets and they were in the search results under “hot topics” or something like that. Well this new what’s hot function to Google+ brings that back. There was no indication however, if this feed would be added to the search engine results like the Twitter integration was, but either way if your marketing and need something to write about this is an excellent resource.
Check out the video Google+ threw together to explain this bad boy for you, and after this I don’t want to hear about how you don’t have anything to write about.
The next Google+ addition is a interesting function called Ripples. Now this thing works on posts that you select as “public” and to do that when you share Google+ automatically enters you most used circles. There is a drop down arrow there, all you need to do is select pubic.
Then you put up your content and using Google+ Ripples you can watch the activity that your post generates. Everything from comments, notifications, and friends sharing it with other friends. This truly is a cool function, imagine what you can do if you knew how far your content is spread and with whom. You can generate more content on that same subject and then be able to generate more targeted traffic and leads then you can handle. I can tell you that I am implementing it.
Ok this third and final thing isn’t really any spectacular unless you don’t already have your own favorite picture editor, but the Google+ Creative Kit is a neat little tool that allows you to add effects to all your photo’s. I like it, since all the photo’s I take on my smartphone are automagically sync’d with my Google+ account. This tool allows me to change some effects, or add text to my photo’s and really engage with my Circles.
Remember, Google+ isn’t designed to replace your beloved Facebook. Its merely another means to connect with people whom you want to share your product or opportunity with and if you choose to ignore Google+ your leaving a lot of money on the table.
What is that you say, there aren’t as many users on Google+ as there are on Facebook? Nope there sure aren’t but if you ignore 40 million people your ignoring the significant traffic source that Google+ is, as well as all the wonderful back links you get.
Regards,
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{ 28 comments… read them below or add one }
Great review. Being an artist, I have to say that my preferred tool is the the Creative Kit.
Yeah that Creative has some nice options to it, and as I take photographs as a hobby it seems as if its going to be pretty handy., Thanks for stopping buy Janet
Clint,
I’ve been wanting to learn more about Google+. Thanks for the fantastic info!
Anytime Rob, thank you very much for stopping by.
I agree with you Clint, Google+ isn’t a replacement for Facebook, but simply is another means to build social proof. Honestly, I spend no time on Google+ right now. I do however follow stories on Google+ because as marketer I want to stay on top of the current trends.
Thanks for the great post Clint!
I was pretty much the same way, as I was really focused on Facebook and getting traffic from there. But since I am pretty sure I have all that down I am moving my focus to Google+. Thanks for stopping by Preston!
Clint! Thanks for sharing the updates on Google Plus. It seems like the Ripples is the Wonder Wheel on Steroids. Never heard of these brand new features before until now!
I loved the wonder wheel, it gave me so many ideas for writing when I was heavy into Internet marketing. Ripples is so visual it makes it much more useful.
I think that Google+ is good but definitely NOT a replacement to Facebook. I like to think of it as another tool in the toolbox!
As a business owner its important to remember not to ignore any traffic medium. Facebook does generate a lot of traffic, as a matter of fact it was the primary source of traffic to my blog here. But Google+ is growing and the more people talk about how to use it properly, the more business owners and future prospects will be using it.
A very informative post Clint on Google + and you have highlighted some great points. Thanks.
Yes, another way to be recommended. Thanks for sharing how important this can be for your business.
3 powerful features Clint!
I like the Ripples feature and am learned a little more about it by reading your post. You can really leverage your content with this new functionality.
Thanks for sharing!
RB
Clint Thank you, I am very new to anything with Google myself. This is an amazing tool in addition to facebook and twitter. The way you can see how viral your post goes and who is watching really sheds light on the content we are attempting to publish.
Thanks again and have posted to FB also.
Ripple is awesome, its like analytics on steroids. I am going to be doing a few test posts just to see how viral it really is.
Great article Clint,
Personally, I love Google+
but didn’t know about Ripple..
will put that into use!!
as you said this is another platform to utilize to
communicate!!
thanks
Pat
Great content. I only really use Google + for a hangout or to up someone’s blog post. I haven’t dove into Google + yet. Seems FB takes up enough of my time for business purposes.
Oh Michelle don’t count out Google+ just yet. I have no doubt that you won’t find your Grandma on it, or be able to talk to your family. But I do believe that those who are serious about their business will be using it. Now the key is to figure out how to get everyone’s attention and I am doing tons of research on the subject to show people how to do just that.
Clint,
you have always supplied your readers and I amazing simplicity with Google tools.
I must say that the ripple is my favorite and will be using daily at one point. This has my imagination all over the place. You have out did yourself with the presentation. Love the music!
Clint, your a great visionary in our industry. One I will be following from this point on. Well done!
Thanks William, I appreciate your kinds words!
The post is fantastic, 2 videos and one gets th epower of google plus. I still am learning FB , Twitter,LI, this will be the next one.
I think that a tutorial video for beginners on how to install google plus and how to use it would be a great idea.At least for me;)
Thanks Clint.
That’s a good idea Patricia, I’ll get that tutorial made for you. Google+ is opening up a lot of opportunities for webmasters and I think we owe it to our businesses to ensure that no stone is left unturned when it comes to traffic.
Interesting stuff, here! I have to admit I’ve been getting pretty lax with Google+ recently. I post through Hootsuite, and it doesn’t have Google+ so I have to remember to manually add posts there — and often forget. But I should take more advantage of it. Thanks for the informative post!
Google’s updates have been relatively speedy and a constant source of new toys. There are some chronic issues that already exist that need some work but that does not prevent the new stuff from being fun. The Hot Topics have already been relocated and re-worked since that video was released. The creative kit is a ton of fun and built on the backbone of their ownership of picassa and either ownership or partnership with picnik.com. Lots of fun stuff for sure…. and now Google Business Pages!
Kim
Some great info here Clint and like a few others here, I am yet to dive in fully to Google +, but will certainly be keeping an eye on it based on the way Google search engine algorithms are moving more and more towards social sharing rather than just backlinks.
Thanks for a great, informative article,
Nicky
Hi Clint,
thank you so much for this great informative post.
So good to be able to see all these new things Google+ has added.
Much appreciated!
Great Post Clint
I just joined this program and I’m still not sure how to use it, but your information has helped out a great deal. I will be back to learn more.
Thank You
To Your Success
Shaton
No problem Sharon, I am doing some test with some things on the site and trying to figure out its features. The best thing I can suggest right now it to at least put your content on it and make sure your posting it as “Public” so the rest of the world can see it.